Portfolio · Salud y seguros médicos
Bupa: motion graphics para explicar el recorrido del paciente
Para Bupa hicimos piezas de motion graphics en inglés que cuentan, con un caso concreto, cómo un asegurado usa la app Bupa Touch desde el primer síntoma hasta el plan de tratamiento.
Qué explica el vídeo
- El comprobador de síntomas de la app y la cita online con un médico de cabecera.
- Las pruebas y la videoconsulta con un especialista.
- El plan de tratamiento final, contado desde la experiencia del paciente.
Ficha del proyecto
- Cliente
- Bupa
- Sector
- Salud y seguros médicos
- Formato
- Motion graphics
- Duración
- 1:02 + 0:45
- Locución
- Inglés
Transcripción del vídeos
Bupa: recorrido del paciente con Bupa Touch
Bupa member Jack is 45 years old and suffering from bowel issues and abdominal pain. Seeking reassurance, he uses the symptom checker via the Bupa Touch app. It rules out any urgent health concerns but offers him the opportunity to book an online GP appointment. During the consultation, the GP speaks directly with a consultant from the network to discuss the tests they think Jack requires. Through Bupa Touch, the GP initiates blood tests to rule out inflammatory bowel disease and schedules an appointment for Jack with a consultant. Jack has a video consultation with a specialist, discussing his test results and treatment plan. Jack is provided with a treatment plan and now has a clearer picture of his symptoms and how to manage them.
Bupa: segunda pieza de la serie
Bupa member Suzanne is 51 years old and has been suffering from back pain for several weeks. Concerned when the pain worsens and needing reassurance, she uses the symptom checker via the Bupa Touch app. It rules out any urgent health concerns, but offers her the opportunity to book an online GP appointment. The GP explains the importance of movement to aid her recovery and gives Suzanne an exercise plan with links to self-help resources and videos. If her back pain doesn’t improve within four weeks, he will refer her to an MSK consultant.
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